Yousef Ahmed Al-Mutawa, Executive Director of Sharjah Sustainable City, stated that since its launch in the beginning of 2020, the project has received the attention and interest of the young generation who acquired 55% of the total sales of the first phase, which exceeded the 60% barrier, and includes 280 residential villas, while the work achieved Its construction and implementation is more than 50%.
Al-Mutawa explained that Sharjah Sustainable City has attracted a large segment of the Emirati community and residents of various nationalities, as the project was designed to meet the desires and needs of various segments and people who are looking for a more sustainable lifestyle in a modern way.
Al-Mutawa said, in an interview with Al-Khaleej: “Investing in real estate is currently very appropriate and attractive. The prices are reasonable and the developers’ offers are attractive and encouraging, while Sharjah today is not only an attractive investment destination par excellence. Rather, it is a leading city in the region in the environmental sustainability sector, which is full of promising investment opportunities, linked to many sectors.
Could you provide a quick and comprehensive idea of the Sharjah Sustainable City project?
Sharjah Sustainable City was developed as part of the partnership between the Sharjah Investment and Development Authority (Shurooq) and the “Diamond Developers” Real Estate Development Company, with a total investment value of up to two billion dirhams on an area of 7.2 million square feet. For a sustainable city in Dubai, to create a world-class, sustainable and happy society in the UAE.
The project comes as a world-class mixed-use residential complex, which includes 1120 villas in Sharjah distributed in 4 stages, and a commercial complex that includes services, retail spaces and community facilities such as restaurants, cafes, two mosques, vast green areas, special domes for the cultivation and production of organic products, and an educational institution that relies on instilling the concepts of sustainability in its curricula. And the Center for Sustainability.
What are the most prominent features of the project compared to other development complexes in the local market?
The Sharjah Sustainable City project is designed to meet the highest standards of social, economic and environmental sustainability, which are the three basic elements to ensure the sustainability of societies.
Where did the construction work on the project arrive? What is the city stages handover program?
The first phase of the project, which was launched in 2020, included 280 modern housing units (townhouses) consisting of 3, 4 and 5 bedrooms, and it met with great success in terms of sales, which reached 60%, and the percentage of construction work was recorded about 50%. And we are in the process of announcing the launch of the second phase of the sustainable project, after the remarkable success of the first phase of it, in line with the desires and requests of our customers.
Renewable energy and electric cars
How did the project capture the interest of your customers in light of the current fierce competition between companies?
Sharjah Sustainable City is the first fully sustainable community in Sharjah, as it provides a pioneering model for the city of the future. The city has been designed with the aim of reducing the carbon footprint in the emirate, and the city will be fully powered by renewable energy that is produced by solar panels, while recycling water and waste. Most of the agricultural products will be grown in it using modern technology in green houses. The city features electric mobility solutions, including charging stations for electric vehicles and a distance of 2.4 kilometers dedicated to electric autonomous vehicles. The city aims to improve the quality of life for its residents without compromising the requirements of future generations, as well as providing opportunities for research on how residential communities reduce emissions. Carbon.
Resilience of the real estate sector
How did you deal with the current crisis conditions related to the Corona pandemic, in terms of workflow, marketing, and attracting buyers and investors?
The global economy was exposed to a crisis due to the spread of the Covid 19 virus, which made several economic sectors completely stop working, including, for example, tourism and aviation, but those in charge of the real estate sector emphasised that it is one of the most important sectors that can withstand the economic crisis. Because it has proven its ability to overcome many crises, and it is considered the appropriate container for savings.
Young people’s interest in the city
How did you find the demand for the project, and what is the percentage of sales so far?
Today, the Emirate of Sharjah is not only an attractive investment destination par excellence. Rather, it is a leading city in the region in the environmental sustainability sector, which is full of promising investment opportunities, linked to many sectors, and keeps pace with the global trend keen to promote green energy sources and environmentally friendly production practices. Investing in real estate at the present time is very convenient and attractive. Prices are very reasonable, and competition among developers is escalating. The Sharjah Sustainable City is designed for all members of society in the UAE in general, and in the Emirate of Sharjah in particular, as it is not exclusive to a specific group of people, but rather is designed for people who are looking for a more sustainable lifestyle in a modern way. The city in Sharjah attracted a large segment of the Emirati community and residents of various nationalities. Sharjah is advanced in the environmental sustainability sector. Sales touches 60% … and a great demand for young people to launch the second phase in line with demand Sharjah Sustainable City
Reducing climate change
The project aims to promote the culture of the green economy, which opens the door to new projects and sectors that will be established to provide the city with services in accordance with global sustainability standards, and at the same time enhances Sharjah’s contribution to global endeavours aimed at curbing climate change and preserving the safety of the planet and its inhabitants. With the American University of Sharjah, by organising a series of webinars on sustainability and the built environment, we also entered into a cooperation agreement with the Sharjah Research, Technology and Innovation Park, and at the same time, we partnered with Efate on e — waste recycling, an Emirati company working in the field of managing Electronic and electrical waste
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